Privacy policy

Last Updated: 01 September 2025

ICON LEVA is the trading name of LLB Creative Ltd, a company registered in England and Wales.

Company Number: 16604697
Address: 71–75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ
Website: www.iconleva.com
Contact: contact@iconleva.com  

1. Introduction
This Privacy Policy outlines how we collect, use, and safeguard your data in accordance with UK GDPR and applicable data protection laws.

2. Data Controller
This website is operated by LLB Creative Ltd, which acts as the data controller responsible for your personal information.

3. Information We Collect

a. Information You Provide

  • Name, email address, phone number

  • Billing and shipping addresses

  • Login credentials

  • Payment information (processed securely via third-party platforms)

  • Preferences, survey responses, and other account details

b. Automatically Collected Information

  • IP address, browser type, and device information

  • Location data (if shared)

  • Behavioral and site usage data collected via cookies

4. How We Use Your Information
We use your personal data to:

  • Process and fulfil orders

  • Communicate updates on your account or order

  • Provide customer service

  • Improve the performance and experience of our website

  • Conduct analytics and deliver personalised content

  • Send marketing communications (with your consent)

  • Comply with legal or regulatory obligations

5. Legal Basis for Processing
We process your personal data under the following legal bases:

  • Contractual necessity

  • Compliance with legal obligations

  • Consent (e.g., for marketing communications)

  • Legitimate business interests

6. Sharing Your Information
We only share your data with trusted third-party partners, including:

  • Shopify (our ecommerce platform)

  • Payment processors (e.g., Stripe, PayPal)

  • Courier and delivery service providers

  • Marketing and analytics services

  • Legal authorities, when required by law

7. International Data Transfers
Where your data is transferred outside the UK, we apply appropriate safeguards, including the use of ICO-approved Standard Contractual Clauses.

8. Marketing Communications
You can opt into marketing emails during account creation or checkout. To unsubscribe at any time:

9. Behavioral Advertising
We use advertising platforms such as Google Ads and Meta to deliver relevant content and offers. You can manage ad preferences at:

  • youronlinechoices.com/uk 

  • Google or Meta privacy settings

10. Do Not Track (DNT)
Our website data collection and use practices remain unchanged in response to Do Not Track signals from your browser.

11. Cookies
Cookies help us:

  • Store user preferences

  • Enable secure checkout

  • Monitor website usage

  • Serve personalized content

Please see our Cookie Policy for further details.

12. Your Rights
Under data protection law, you have the right to:

  • Access and update your personal data

  • Request deletion or correction of your data

  • Object to or restrict processing

  • Withdraw consent at any time

  • Request a portable copy of your data

To exercise these rights, contact: contact@iconleva.com  

13. Data Retention
We retain your data only as long as necessary to:

  • Fulfil orders and returns

  • Resolve customer queries

  • Meet legal, tax, and accounting obligations

14. Data Security
Your data is stored securely and protected using industry-standard measures including encryption, firewalls, and access controls. Our ecommerce store is hosted by Shopify, which follows robust security protocols.

15. Children’s Privacy
We do not knowingly collect information from anyone under 13 years of age. If such data is discovered, it will be deleted immediately.

16. Policy Updates
We may update this Privacy Policy from time to time. Any changes will be reflected on this page with a new effective date. Continued use of our website constitutes acceptance of these updates.

17. Contact
If you have questions about this policy or how your personal data is used, contact:
contact@iconleva.com